Wan Xuan software as the industrial product selection and multiple platforms for enterprise promotion, aimed at different target groups, software can be divided into: 1, personal side —— for design selection selection/procurement workload in creating speed election platform "Wan Xuan Tong" personal ends mainly for industrial designers, dealers, distributors, system integrators, eventually purchasing user, for free download. "Wan Xuan pass" database covers power, and warm pass air conditioning, and to drainage, and controlled, and security, and lighting, more than 10 over industry in the of most well-known enterprise of all products information, in provides rich of products information, and technology parameter, and products drawings and specification figure set of while (DWG format drawings and CAD software seamless butt), also can for products comparison, identified and by selected products phase match of specification standard, effective to help engineering personnel completed products selection programme.
In addition, the "Wan Xuan Tong" platform also has a selection of professional communication function is quick and easy, you can make it easy for individual users to interact with peers, and manufacturers share. 2, business-end —— solution based on establishing new products marketing communications channel "Wan Xuan Tong" corporate launched for industrial enterprises. "Wan Xuan Tong" enterprise product information publishing and integration of user communication process to achieve a dynamic process management based on product communication, product information directly into the users computer desktop. Both as a business information professional publishing platform, is a dynamic user resources management of enterprise platforms. Relying on information superiority and interaction on the Internet advantages, "Wan Xuan Tong" can help companies focus on products in use status and feedback of users, for example, keep abreast of updated product information, understand the concerns of users at any time, check out attention to the user at any time for product information, downloads, and so on.
Instant user resources management not only established means of communication, and has established effective information distribution channels, to create products fast solution of new marketing channels. Background user 1, user participation, sharing of research and development with the advent of the Internet age in the age, user involvement and user share has gradually become a new marketing concept. Enterprise communication with the user is no longer only rely on traditional means of communication, user participation and sharing in real time more convenient for users to express real feelings.
User interaction with the company promoted the audiences attention to corporate and product levels, to provide enterprises with real market feedback; effects of participation and sharing emerging as product promotion standards. 2, industrial products "user" —— professional technician needs the traditional method of binding specificity of industrial products made up of professional and technical personnel at the time of product selection in addition to more detailed product information, also needs standard Atlas, project and product technology and other reference information.
Rely on traditional manual methods of communication with the user has been unable to meet the needs of professionals.
How to establish more effective channels of communication with the professional and technical personnel, to provide them with more information about our products and customer service, will be important to the business problem.
Inconvenient to use the network of existing Web search tools query products becoming designers how General information is collected, but existing Web search to find product information, content complexity, low level of specialization and professional industry website features less slow updates, product information and product categories is not complete enough. Lacked the necessary, effective communication channels when you work in design designers of communication among peers and between designers and companies is essential, during the product selection process based on Exchange and communication products is particularly important.
Peer evaluation of product technician product selection one of the main factors to be considered, but communication is difficult to meet the needs of designers.
3, and traditional of enterprise information publishing and the user communication way exists of problem static of user database management, cannot timely are user feedback and achieved and user of interactive; products information publishing channel and user communication channel from; information cannot timely update, and update cost high; information passed needs high of printing fee, and mailing fee, and served fee; information capacity small, and forms by limited, and user query difficulties.
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